Riley Carroll is a designer and illustrator with a focus on brand design. His approach blends collaboration with curiosity—creating refined, expressive work that balances experimentation and clarity. Over the past twelve years, he’s worked with iconic global companies, emerging brands, and small businesses to create experiences that tell a story.

Riley Carroll is a designer and illustrator with a focus on brand design. His approach blends curiosity with collaboration—creating refined, expressive work that balances clarity and experimentation. Over the past twelve years, he’s worked with iconic global companies, emerging brands, and small businesses to create experiences that tell a story.

Riley Carroll is a designer and illustrator with a focus on brand design. His approach blends curiosity with collaboration—creating refined, expressive work that balances clarity and experimentation. Over the past twelve years, he’s worked with iconic global companies, emerging brands, and independent businesses to create experiences that tell a story.

Personal interests outside of design include: Bluegrass guitar, Philadelphia Eagles football, cycling, cooking & eating Southern food, collecting Pokémon cards, and spending time
with my friends & family.


Currently based in Minneapolis, MN

Rami Voss Portrait Photograph



  1. Three things I bring to
    every project:



  2. Three things
    I bring to
    every project:

  3. 01 / Kindness

    I believe the work matters, but how we treat people matters even more. People shape the work and are at the heart of it. I’m a strong yet thoughtful creative who leads every project with kindness.

  4. 02 / Collaboration

    I believe great work comes from great people. I love creating connections through people and ideas, making space for collaboration and play. Everyone is welcome, and every idea matters.

  5. 03 / Curiosity

    I bring a child-like curiosity to every project. I enjoy diving into each brand, learning what makes it unique, and finding ways to tell its story through design.

  • WORK EXPERIENCE

  • TARGET / BRAND DESIGN

    (2019-)

  • TARGET / ADS & MARKETING

    (2018-19)

  • SIDESHOW SIGN CO / SIGNAGE

    (2016-17)

  • GS&F / ADVERTISING

    (2014-16)

  • FREELANCE / DESIGN, ILLUSTRATION

    ∞

  • WORK EXPERIENCE

  • TARGET / BRAND DESIGN

    (2019-)

  • TARGET / ADS & MARKETING

    (2018-19)

  • SIDESHOW SIGN CO / SIGNAGE

    (2016-17)

  • GS&F / ADVERTISING

    (2014-16)

  • FREELANCE / DESIGN, ILLUSTRATION

    ∞